Content Specialist

Full-time. Entry Level. Hong Kong

Posted Feb 16, 2021 · Job Reference 210210

About the company

Xccelerate is recognised as one of Hong Kong's leading ed-tech start-ups. In ~4 years, we have built a track record of up-skilling 10,500+ alumni by working with enterprises, government and individuals on 4th industrial revolution skills (i.e. RPA, AI, Coding, UI/UX design, BlockChain). Since day 1, we have focused on project-based curriculum that inspires professionals to apply their learnings and boldly move away from business as usual. Our unique value proposition revolves around building highly engaging end-to-end educational experiences by continuously refining positive feedback loops such as gamification, social learning, peer-to-peer accountability and market-driven content.

About the Role

We are in search of a cool, excitable and hard-working digital marketing specialist looking to do the best work of their lives and take the Xccelerate platform to the next level!!
Here is your chance to shape the direction of tech education across Hong Kong. By changing the way that people acquire their technical skills and launch new careers in the tech space, you will be moving Hong Kong to a tech enabled work force and regional tech hub.

Role Responsibilities

At Xccelerate we are on a mission to transform the global workforce through tech enablement and training across key innovation areas, and we are looking for a content specialist that can:

  • Develop content strategy aligned with short-term and long-term marketing targets
  • Optimise content according to SEO
  • Use content management systems to analyse website traffic and users engagement metrics
  • Manage content distribution to online channels and social media platforms to increase web traffic
  • Develop an editorial calendar and ensure marketing team is on board
  • Manage social media platforms, and interact with the community to increase positive engagement.
  • Edit, proofread and improve all content going online
  • Stay up-to-date with developments and generate new ideas to draw audience’s attention
  • Ideate, execute, and deliver high-engagement media contents that will strengthen Xccelerate’s branding
  • Explore novel community-friendly platforms to facilitate the expansion of user base and awareness
  • Explore, develop, pitch, and execute creative campaign concepts
  • Provide ad-hoc administrative and project support for other marketing initiatives

About You

  • Bachelor degree in Media studies, Journalism, Linguistics, Creative writing, Marketing or other relevant subject areas
  • 2+ years of professional experience in digital content creation. (Fresh graduated will also be considered)
  • Experience in community engagement initiatives highly preferred
  • Strong written and verbal communication skills in English and Cantonese is a must
  • Good interpersonal, time management and problem solving skills to communicate with teammates from different creative fields, levels and backgrounds
  • Creative, highly curious, resourceful, and culturally savvy with genuine enthusiasm to create high-impact content

What we Offer

Culture: At Xccelerate we are a young vibrant team and make it our responsibility that every team member grows professionally and as an individual

Growth: Clear career progression path and we make it our responsibility that every team member grows professionally and as an individual.

Connection: Xccelerate family enjoys going for weekly team lunches and happy hour

Value: It is in our DNA that every team member has a voice and we embrace everyone's individuality and ideas

Innovation: Our team is constantly innovating to conquer bigger challenges

Up-skilling: We provide full scholarships for part-time courses and encourage the team to constantly up-skill themselves.

Apply for Content Specialist

Full-time. Entry Level. Hong Kong

Accelerating humanity by future-proofing workforces