Digital Marketing Specialist

Full-time · Entry level · Hong Kong

Posted Jan 28, 2021 · Job Reference #12903489

About the company

Xccelerate is recognised as one of Hong Kong's leading ed-tech start-ups. In ~4 years, we have built a track record of up-skilling 10,500+ alumni by working with enterprises, government and individuals on 4th industrial revolution skills (i.e. RPA, AI, Coding, UI/UX design, BlockChain). Since day 1, we have focused on project-based curriculum that inspires professionals to apply their learnings and boldly move away from business as usual. Our unique value proposition revolves around building highly engaging end-to-end educational experiences by continuously refining positive feedback loops such as gamification, social learning, peer-to-peer accountability and market-driven content.

About the Role

We are in search of a cool, excitable and hard-working digital marketing specialist looking to do the best work of their lives and take the Xccelerate platform to the next level!!
Here is your chance to shape the direction of tech education across Hong Kong. By changing the way that people acquire their technical skills and launch new careers in the tech space, you will be moving Hong Kong to a tech enabled work force and regional tech hub.


At Xccelerate we are on a mission to transform the global workforce through tech enablement and training across key innovation areas, and we are looking for a digital marketing specialist that can:

  • Support the marketing team with planning, implementing, and monitoring marketing campaigns
  • Plan and optimize digital ad creative, copy and effectiveness for SEM and Social Media
  • Assist with the production of marketing materials and collateral
  • Help coordinate and promote events and courses
  • Evaluate data and create reports on key metrics in order to monitor campaign efficiency and analyze trends
  • Write and edit content for different platforms such as social media, website, and press releases
  • Provide administrative and project support for a variety of marketing programs

About you:

  • Bachelor's degree or above in digital marketing related disciplines
  • 2+ years of experience in eCommerce, digital agency or digital solution company
  • Knowledge in designing tools, Adobe Creative Suite (Photoshop, Illustrator) & video editing
  • Excellent command of written and spoken English and Cantonese
  • Attention to detail, superior organizational and solid communication skills
  • Able to excel in fast-paced and dynamic environment with tight deadlines

What We Offer

Culture: At Xccelerate we are a young vibrant team and make it our responsibility that every team member grows professionally and as an individual

Growth: Clear career progression path and we make it our responsibility that every team member grows professionally and as an individual.

Connection: Xccelerate family enjoys going for weekly team lunches and happy hour

Value: It is in our DNA that every team member has a voice and we embrace everyone's individuality and ideas

Innovation: Our team is constantly innovating to conquer bigger challenges

Up-skilling: We provide full scholarships for part-time courses and encourage the team to constantly up-skill themselves.

Guidance: Mentoring and on-going support throughout your career with Xccelerate

Apply for Digital Marketing Specialist

Full-time · Entry level · Hong Kong

Accelerating humanity by educating workforces