即將到來

HK$9,000 以上

產品管理入門

6 週, 兼讀制

即將到來

教學語言:

通過直播隨時隨地參與課堂

or 12 payments of

HK$750

over 12 months with

or 3 payments of

HK$3,000

over 3 months with


課程概要

在這為期6週的兼讀制產品管理課程中,您將學會如何有自信、有能力地領導跨職能團隊和項目,把產品引進市場。通過產品管理課程的互動式教學和生活實例,將使您具有在不同產品和業務規模上,取得成功的基本技能。通過實際練習,您能從理論層面至實際操作透徹了解產品管理過程,並且能獲得專業認可的課程證書。這些必要的管理工具和技術,可以立即應用在您的工作中。

...

Course Delivery

Course schedule - Monday to Friday

Daily lectures on course material

Weekly face-to-face tutorials

Co working space available

Offline mentor support (5 days a week)

Campus hot desk available to all students

Access anytime or anywhere

Access to all recordings in case you miss a lecture

Online support from mentors

Ready to start your tech career? Try our Free Discovery Courses

課程概要

每個模塊都有一個憑證

課程計劃

單元 1

產品管理介紹

什麼是產品管理?

產品管理的迷思

什麼是產品?

關鍵技能:硬技能和軟技能

科技公司必需的產品管理技能

單元 2

敏捷式開發(Agile)

敏捷式開發(Agile)的主要概念

產品管理人員必需知道的實用語和流行語

產品管理人員在敏捷式開發(Agile)中的角色

單元 3

產品管理人員要做什麼?

了解產品結構(產品生命週期(product life cycle),產品成熟度模型(Product Maturity Model))

期望管理及如何準備

作為產品管理人員,如何在不同的公司中生存(涵蓋各種規模和領域)

單元 4

了解您的受眾

發掘和研究(用戶和市場)

為什麼「問為什麼」如此重要,以及如何不使受眾疏遠?

產品的願景與使命

產品管理人員必需的工具和技術

經典3問—誰、如何、什麼(Who, How, What)

單元 5

產品確認

建構正確的事物或正確地建構事物?

什麼是原型(Prototyping)?

什麼是done-done?

介紹一些工具和技術

單元 6

創建您第一個路線圖

產品管理人員、產品負責人、產品營銷經理之間的主要分別

創建路線圖的基礎

非線性思維(Non-linear thinking)

從何、如何開始?

重要或優先,如何使所有人快樂?

單元 7

準備工作

與不同持分者合作的藝術

有策略地調整項目的協同配合

用戶優先 vs 企業優先,該如何平衡?

什麼是MVP?

衡量成功(KPI,OKR)

單元 8

聆聽和學習

在寄出貨物後,該怎麼辦?

新功能 vs 技術負債,哪個更重要?

發布計劃和進入市場策略

單元 9

團隊管理

沒有權威的領導

團隊文化非常重要,只有休閒設施足夠嗎?

橫向和縱向管理

單元 10

持續成長

資源

回顧 — 如何發展您的團隊?

真正的產品團隊

單元 11

招聘廣告解密

了解招聘經理HR的要求

如何準備您的首次面試?

索取詳細的教學大綱

Instructors

Andrew Cheung

Product Management Instructor

London base Lead Product Manager, leading multiple international teams, currently working on Payment and AI. Ex-Yahoo, 7 years of global product management experiences in FTSE 100 companies as well as startups. University of Nottingham postgraduate mentor. Launched the Yahoo HK PC front page (what you see now!), Tumblr HK, launched 5G in UK, managed event app for 11 events across the world.

Steve Safarowic

Chief Product Officer

Steve is a UX centered full-spectrum marketing enthusiast that genuinely appreciates getting people excited about product experiences. Driven by growth, Steve has been the strategic mind behind creative campaigns and product management for Hardware IoT, SaaS, and Media companies in Asia since 2012.

學習模式

遠程學習

HK$ 9,000

課堂

可選擇線上上課

以行業為中心的項目

個人

小組

課程內容

課程期間無限次重溫

課堂錄影

提供24/7線上分組討論室與同學合作及實踐項目

即將到來

教學語言:

通過直播隨時隨地參與課堂

or 12 payments of

HK$750

over 12 months with

or 3 payments of

HK$3,000

over 3 months with


Frequently Asked Questions

Xccelerate was founded to address the main concerns that our students found lacking in traditional offline and even online learning environments. What you will find with us that does not come standard with a majority of other options is: - Our dedication to practical hands-on training environments that keep you accountable to your own success but also provide access to a modern curriculum with the aid of expert instructors. - For our immersive programs, we provide an in-house career support team as opposed to many other institutes where you are left to fend for yourself. Your job search progress will be closely followed up by our career consultants throughout the duration of the immersive program and even after graduation. - Our career team organizes various career events, e.g. networking evenings, guest sharing, workshops, etc. With such a commitment, we have achieved 91% successful hiring rate in the previous cohorts. Your success is our success! - Access to an always growing tech community. All Xccelerate students are invited to join our exclusive learning community, which is a platform of sharing and receiving news related to tech, such as the latest tech inventions, tech-talent roles openings, etc, allowing alumni and all stakeholders to discuss.

Our bootcamp programs are completely immersive. We teach from zero and expect you to have job-ready skills after the course. While it is not fully required to have pre-existing hard tech skills before the course, we highly recommend completing pre-course prep work that will be assigned before the course begins to best set you up to succeed.\n\nThe immersive courses are engineered to produce the best possible outcomes within 16 weeks, therefore students should fully understand the commitment and work ethic required to complete the program.

You can schedule a free course consultation with us by emailing admissions@xccelerate.co where we will address your current career situation as well as your desired outcomes to help point you in the right direction.

We do not offer trial classes at the moment as it turns out to be quite distracting for current students and instructors, but we recommend you to schedule a campus tour with our Admissions Manager at +852 68838583. You can observe the class and talk to our instructors if necessary to learn more about the course.

There are usually 15-20 students within each full time immersive course. In terms of in-house support offered by Xccelerate, our instructors are constantly available through dedicated channels that we have so that students can be walked through the course on a step by step level.

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